PRESS RELEASE: Brookshire Grocery Arena Continues 25-Year Partnership With Legends Global
City of Bossier City Unanimously Votes to Renew Management Agreement with Leading Live Experiences Company Through 2030 with Five-Year Extension Option
Legends Global, premier partner to the world’s greatest live events, venues, and brands, and the City of Bossier City have announced the continuation of a longstanding partnership to manage Brookshire Grocery Arena, Northern Louisiana’s preeminent sports and entertainment arena.
The City of Bossier City unanimously voted to renew the management agreement through 2030 with an additional five-year mutual extension option, officially continuing the global live experience giant’s successful 25-year presence in the community, which began with the opening of Brookshire Grocery Arena in 2000.
Bossier City Mayor Tommy Chandler said, “As we join in the celebration of the 25th year, we are excited about this milestone for Brookshire Grocery Arena. Brookshire Grocery Arena and Legends Global are not only viewed as Stakeholders, but they are viewed as true community partners that have earned the support and respect of our community. This great partnership adds value to our entire region. Our respect and support is evident by the unanimous vote of our City Council to renew our Management Agreement with Legends Global. Our City is ‘focused on our future’ and we look forward to working together as we continue this amazing relationship that recognizes Brookshire Grocery Arena as a premiere entertainment destination.”
Since opening its doors 25 years ago, Brookshire Grocery Arena has held nearly 1,750 events and welcomed over seven million fans. Attracting both regional and national events, the arena is known for its world-class entertainment, hosting major concerts by top artists Taylor Swift, Prince, Paul McCartney, Garth Brooks, George Strait, and many more; sporting events like UFC, professional and college basketball, and hockey; and family shows, such as Ringling Brothers and Barnum & Bailey Circus. In 2025, the arena was also named as the new home of the indoor football team, Louisiana Rouxgaroux of the National Arena League.
“Brookshire Grocery Arena has been a mainstay in the area and significant economic driver for the region for 25 years, and our dedicated team strives daily to enhance the experience for our guests and ensure that it always remains one of the top-visited destinations in the South,” said Tyler Slanovec, General Manager of Brookshire Grocery Arena for Legends Global. “Our partnership with the City of Bossier City is incredibly strong and productive, and we are proud of this renewed agreement, which is a testament to the level of our commitment to our guests and the community.”
“We are grateful for the trust and confidence the City of Bossier City has placed in Legends Global to continue managing its flagship property, which has delivered so much to the local community since opening 25 years ago,” said Doug Thornton, President of North American Venues, Legends Global.
Legends Global’s renewal with the City of Bossier City is part of the company’s growing footprint across the globe, working with some of the most iconic and innovative sports and entertainment brands and managing some of the world’s most versatile and unique facilities of all sizes, from arenas, stadiums, theaters and convention centers to multi-purpose entertainment districts.